If you are not familiar with the term brand or what it means, you are always confused of what it can actually do for your business.
When we were in school, when someone say the word “Brand’ it was always about buying or having expensive clothing. Nothing else. To me it just meant the same. if you need anything brand, you need money. It is never for the poor, it is something for the rich and it is a privilege.
It was later, when I was in college, when I came to know that brand has nothing to do with money or being rich or poor, It just meant the feel that one gets or have about a particular person or product or anything.
It was most definitely important for all those companies to have their products placed in the mind of their customers properly, in the sense that they can monetize it with very less effort.
Key Takeaways
- What is Brand